My mindset

While science and research guide us toward the best approach, users don't always behave as expected. That's where design comes in.

An artful blooming flower in the setting sun
An artful blooming flower in the setting sun
An artful blooming flower in the setting sun

Using insights and empathy to create a positive emotional connection the moment people interact with you or your brand.

My tools

I’m a lifelong learner, always adding new tools to my belt to keep quality high.

My process

Initial Inquiry

1

Defining the project scope

defining the project scope

You tell me about your project and what I can do for you.

Cost Estimate

2

Assessing the workload

Once I have all the necessary information for your project, I will provide a cost estimate. If I have any follow-up questions, I will reach out to clarify them during this stage.

if approved

Onboarding

3

get access

As a Visual Designer, I seamlessly integrate into your workflow by gaining access to your project insights, branding and other essential data.

Upon request, I can provide a dedicated client portal to manage the entire project workflow.

Design

4

creativity · collaboration

Creativity · Collaboration

Based on our agreed services, we include feedback loops to ensure the results match your goals perfectly. At the end stands your final approval.

Deliverables

5

Final Completion

Upon approval, you will receive the created artwork as digital files, a live publication, or in any other form – depending on the individual and agreed requirements of the project.

My background

I’ve always had ideas.

But ideas are only as good as your ability to execute them. So, to turn creativity into a career, I became a Visual Designer.

Now, I’ll admit, not every single idea I’ve ever had was a masterpiece. But these definitely were:

  • Spent years in the creative industry, working across advertising agencies and documentary film productions.

  • Packed my bags for six months to work as a tennis instructor at Club Med.

  • Earned my degree while navigating the beautiful chaos of raising children.

  • Lived, breathed, and worked in France and Greece.

  • Co-founded two companies that I’m still actively shaping today. (Since 2014, I’ve also been the lead designer for our own e-commerce brand.)

  • Designed and strategized for clients across countless different industries.

  • Managed (as part of a team) a boutique tea shop in a major Munich shopping mall for several years.

  • Spent 18 months working part-time at the University of Passau at Prof. Dr. Hansen’s chair.

Wild ideas. Incredible people. Phenomenal experiences... That’s my background. That’s what defines me: creativity, deep human connection, and a relentless drive to keep learning.

Cheers!

That's my head.